Clik here to view.
2014 Scarborough Readership Survey
In late 2013, MNA commissioned Scarborough to conduct a statewide readership survey – the first since 2006. The objective was to collect and analyze the newspaper engagement habits and information...
View ArticleClik here to view.
Pumarlo: Political advertising: Don’t forget the ‘ask’
By Jim Pumarlo Jim Pumarlo Another election season is under way, and newsrooms are gearing up for campaigns that last weeks and even months. Coverage will consume the news pages from candidate profiles...
View ArticleClik here to view.
MNI Presents: Skills for New Ad Reps 2014
Register online now! Ad managers — have you recently hired an ad rep who is new to the newspaper business? Is the title “Ad Rep” new to you? Maybe you’ are fresh out of college, starting your first...
View ArticleClik here to view.
Digital Diagnosis: How do I painlessly transition from Quark to InDesign?
Welcome to MNA’s new technology column, Digital Diagnosis. You’ve got tech questions? Our Digital Media Committee has answers. Send us an email with your question at member@mna.org. Question: Do you...
View ArticleClik here to view.
Voters Read. Readers Vote.
On Tuesday, November 4th, Minnesota will vote to elect a Governor, Secretary of State, Attorney General, State Auditor, and U.S. Senator along with eight U.S. Congresspersons and State...
View Article“Timberjay Commentary” for publication
Dear MNA Publishers, Last week, both the House and Senate passed S. F. 1770—known as the “Timberjay bill.” The core of the bill was drafted and has been promoted by MNA as one of our top priorities...
View Article